OUR STORY

We Crave Activity.

The Activity

Our favorite days involve barefoot waterskiing at the crack of dawn. A tennis set before lunch. Paddleboarding in the heat of the day. Hitting the links for a quick nine. And a happy hour with friends to round it out. We routinely have to fight the sunset to fit it all in.

The Shirt

We needed a shirt that could transition seamlessly from one activity to the next. We never found that shirt, so we made it. We created our favorite designs, developed the best performance fabrics, and made a top of the line set of shirts to fit our lifestyle and hopefully yours too.

The Inspiration

Rhoback gets its name from the Rhodesian Ridgeback, a dog bred in Africa to hunt lions. The Ridgeback perpetually craves activity and has an unmistakable ridge that runs down its back. Wearing the ridge on our back inspires us to always be ready for the next adventure.